SPACE creates digital culture - with mobile access from Parakey

Pophouse has opened the doors to the digital cultural center SPACE where all (about 200) doors are now equipped with mobile access from Parakey.
Cécilia Rubinstein
Marketing
March 8, 2022

From left: Peter Wegdell, Head of Sales at Parakey, Linda Pimmeshofer, Director Business Development at Microsoft, Victor Fredell, CIO at Pophouse Entertainment, Mathias Strand, Assistant General Counsel | Head of Legal Western Europe at Microsoft, Emil Janitzek, Head of Engineering at Parakey & Mia Roos, Senior Consultant at Maquire.


Pophouse Entertaiment has opened the doors to the digital cultural center SPACE - with coworking, gaming and Avicii Experience - where all (about 200) doors are now equipped with mobile access from Parakey.

In November, Pophouse Entertainment, owned by Björn Ulvaeus and EQT founder Conni Jonsson, officially opened seven floors of tech, gaming, digital culture in the fifth Hötorgsskrapan building on Sergels torg in Stockholm. All doors are digitized and open with the smartphone via the Parakey app.

"SPACE is something far beyond the ordinary. Gathering gamers, music creators, entrepreneurs in an environment with the latest technology in this way is a fantastic and unique concept. It is an honor for Parakey to be involved in enriching SPACE with mobile access", says Parakey's Head of Sales, Peter Wegdell.

"Doing everything via a smartphone, such as opening locked doors, is a natural part of digital culture and we see mobile access as part of the experience at SPACE. A PropTech company with a groundbreaking idea and technology like Parakey is exactly the kind of partner we were looking for in this project, everyone loves Parakey!" says Victor Fredell, CIO at Pophouse Entertainment.

SPACE houses a gaming centre with 300 setups, the SPACE Club gaming bar and a high-tech event arena with the ambition to become Sweden's national arena for e-sports. And at the end of February, the Avicii Experience opened, an exhibition where visitors can walk through various scenes from Tim Bergling's life and career.

On the top three floors, the first members of the SPACE Community coworking space have moved in. Based on their membership, members have and receive mobile access to offices, meeting rooms, event spaces, showrooms and studios for music or podcast production via the Parakey app.

"Our membership system OfficeRnD is integrated with Parakey, which allows a new member to get mobile access to the right doors instantly and automatically. For us, this means less time spent on administration, higher security and more time to ensure a great and inspiring atmosphere in our community", says SPACE Community Manager Caroline Cronstedt.


For more information:

Peter Wegdell
Head of Sales, Parakey
peter@parakey.co
+46 70 854 47 83

Victor Fredell
CIO, Pophouse Entertainment
victor.fredell@pophouse.se
+
46 70 791 66 44

About Parakey

Parakey AB develops and sells a digital access platform where a smartphone is used to open locked spaces such as apartments, offices, garages, etc. A mobile key is distributed digitally via Parakey's access platform to the user and the service is administered via Parakey's web portal or via integration. Parakey is the Nordic region's largest supplier of mobile access and today has over 235,000 unique users with the ability to open locked spaces with their mobiles.

About Space

Space is a digital cultural centre in the heart of Stockholm. A physical meeting place for the digital generation. Our concept combines key ingredients of digital culture - gaming, music, content creation and digital know-how, all under one roof. We offer an exclusive environment for people to meet, collaborate and create - enabling the community to evolve and discover new possibilities. Learn more at space.cc

Cécilia Rubinstein
March 8, 2022
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